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The Black Tux Brand Relaunch

Menswear giant The Black Tux approached us to create and produce a series of vignettes celebrating a major brand relaunch. 

Production
Ransom Ltd.
Creative Director
Parker Fitzgerald
Director
Jon Schoonover
Producer
James Fitzgerald
Cast & Crew
Director of Photography: Freddie Whitman | 1st AC: Mario Angel Hernandez | 2nd AC: Stephanie Blenderman | Key Grip: Richard Brush | Gaffer: Dushene Foster | Gaffer: Ryan Clark | 'Best Boy' Electric: Valentin Salembier | Sound Mixer: Giovanni Chiesa | HMU: Vlada Kozachyshche | HMU Asst: Tetiana Kazak | Stylist: Austin Rossborough | Talent: John Hein, Shahana Jaffer, Aiki Smith, Yousef Rammaha, Leo Roch, Karlos Sampson, Jesse Somera

We captured the new face of the brand—from a commercial film shot entirely on 16mm to an array of photoshoots across LA.